About Me
Why work really hard for someone else? Why not do your own thing?
I am an Attorney turned Entrepreneur.
This is a blog about my forthcoming book, How I changed Careers...a resource, sanctuary and knowledge base for the working wounded who want to run their own show and need a little inspiration.
Want to promote your business or product? Send me what ya got and if its a good idea, I'll write about it.
Got a career question? Need a life coach? Write in and join the discussion.
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Tag Archives: cupcakes
Career Change Search Engine Terms
I regularly check my dashboard to see what search engine terms people are using to find howichangedcareers.com. For the last year or so, anything related to “Cupcakes”, “Cupcake businesses”, “How to start a cupcake business” seem to consistently lead the pack. Continue reading
Posted in Career Change, Career Coach, Entrepreneurship
Tagged cupcakes, search engine terms
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Starting a Cupcake Business?
A few months ago I post and an article, How About a Career Selling Cupcakes? from the New York Times about the fascination of starting a cupcake business. Today, when reviewing the searches on HowIChangedCareers.com it seems like people are … Continue reading
How About A Career Selling Cupcakes?
Founded by two married former investment bankers, Charles and Candace Nelson, Sprinkles is looking to grow. The couple spent two years working on their recipes before opening their Beverly Hills location in 2005. “You have to have a great product, brand and location and then it can be very scalable,” said Mr. Nelson.. Sprinkles is slated to open three more stores next year. Seventy percent of its business comes from walk-ins, so location is crucial. Mr. Nelson declined to say whether the individual stores or the company as a whole had achieved profitability, but he did say that Sprinkles had a 20-year business plan and was committed to the long haul. Continue reading
